Oct 28

Adobe distances itself from GamerGate gaffe

Last week, Adobe reacted to coordinated online complaints about a journalist and found itself embroiled in the GamerGate internet campaign. This week, the software giant is backing away from GamerGate.

When a writer with Gawker, responding to GamerGate, made a flippant joke on Twitter that “nerds should be constantly shamed and degraded into submission” and bullying ought to be brought back, online campaigners complained to Gawker advertisers, some of which pulled support from the network of sites. Although Adobe is not an advertiser, it responded to complaints by demanding that Gawker remove its logo from an advertising page; a demonstration, as it tweeted at the time, that it “would never support any group that bullies.”

After the…

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